TY  - BOOK
AU  - Kotler,Philip
AU  - Scheff,Joanne
ED  - Americans for the Arts.
TI  - Standing room only: strategies for marketing the performance arts 
SN  - 0875847374
U1  - 709 KOT 
PY  - 1997///
CY  - Boston, Mass.
PB  - Harvard Business School Press
N1  - Includes index
ER  -