Palmer, Adrian. <br/><br/>
The business and marketing environment / 
Adrian Palmer and Bob Hartley. 
 - 3rd ed. 
 - London :  McGraw-Hill,  c1999. 
 - xv, 413 p. :  ill. (some col.) ;  25 cm. 
<br/><br/> Previous ed.: 1996. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0077094948 (pbk.) : 
<br/><br/><label>Nat. Bib. No.: </label>GBA035158  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Export marketing.<br/>Organizational effectiveness.<br/>Marketing research.
<br/><br/><label>Dewey Class. No.: </label>658.8 PAL