TY - BOOK AU - Gamble,John AU - Thompson,Arthur A. AU - Peteraf,Margaret Ann TI - Essentials of Strategic Management: the quest for competitive advantage. SN - 9780071318129 (pbk.) : U1 - 658.4012 GAM 23 PY - 2013/// CY - New York PB - McGraw-Hill Higher Irwin KW - Strategic planning KW - Business planning KW - Competition KW - Case studies N1 - "International student edition"--Cover; Formerly CIP; Includes bibliographical references and index ER -