TY  - BOOK
AU  - Marshall,Greg W.
AU  - Johnston,Mark W.
TI  - Marketing Management
SN  - 9781259094972 (pbk.) :
U1  - 658.8 MAR 23
PY  - 2015///]
CY  - New York
PB  - McGraw-Hill Education
KW  - Marketing
KW  - Management
N1  - Formerly CIP; Includes bibliographical references and index
ER  -