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MKTG : A new approach to learning principles of marketing built with you in mind / Lamb Hair Mcdaniel

By: Contributor(s): Material type: TextTextPublication details: USA South-Western Cengage LearningEdition: Student edDescription: x, 326p. : col.ill; 28cmOther title:
  • MKTG [Other title]
Subject(s): DDC classification:
  • 658.8 McD
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Holdings
Item type Current library Call number Status Barcode
Books Books Cavendish University Siyani Library Open Access 658.8 McD (Browse shelf(Opens below)) Available CUU0000004266

includes bibliographic references and index.

Description based on: 2007/2008 ed.; title from cover.

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