Product management / Donald R. Lehmann, Russell S. Winer.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2002.Edition: 3rd edDescription: xxv, 502 p. : ill. ; 24 cmISBN: - 0070275491 (alk. paper)
- 658.5 LEH
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Cavendish University Siyani Library Open Access | 658.5 LEH (Browse shelf(Opens below)) | Available | CUU0000003113 | |
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Cavendish University Siyani Library Open Access | 658.5 LEH (Browse shelf(Opens below)) | Available | CUU0000003114 | |
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Cavendish University Kingsgate Library Open Access | 658.5 LEH (Browse shelf(Opens below)) | Available | CUU0000003589 |
Browsing Cavendish University Kingsgate Library shelves, Shelving location: Open Access Close shelf browser (Hides shelf browser)
| 658.4062 HUB The Necessary Nature of Future Firms : | 658.4062 HUB The Necessary Nature of Future Firms : | 658.478 NET Network and Information Security : | 658.5 LEH Product management / | 658.7 SAR The supply chain revolution : innovative sourcing and logistics for a fiercely competitive world / | 658.8 DWY Business marketing : | 658.8 PER Basic marketing : |
Includes bibliographical references and indexes.
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