Unleash the Power of Storytelling : win hearts, change minds, get results. / Rob Biesenbach

By:

Biesenbach, Rob [author.]

Material type: Text

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780991081424
0991081420

Other title:

Unleash the power of story telling

Subject(s):

DDC classification:

658.85 BIE 23

LOC classification:

HF5718 .B547 2018
HF5718 .B547 2018

Contents:

Introduction: Why storytelling is essential to success -- Part One. Storytelling essentials -- What makes stories so powerful? -- What is a story? -- How to create a story -- Emotion fuels stories -- Stories at work -- Part Two. Advanced storytelling -- How to focus on your story -- How to preserve the integrity of your stories -- How and where to find great stories -- Story's cousins: comparison, analogy and metaphor -- The dark side of storytelling -- Part Three. Applied storytelling -- How to tell your company's origin story -- How to use stories in a presentation -- How to tell your own story -- How to tell your personal brand story -- How to use story for a toast, tribute or eulogy -- Conclusion: Stand up, stand out

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Holdings
Item type	Current library	Call number	Status	Notes	Barcode
Books	Cavendish University Kingsgate Library Open Access	658.85 BIE (Browse shelf(Opens below))	Available	TextBook	0000008406
Books	Cavendish University Siyani Library Open Access	658.85 BIE (Browse shelf(Opens below))	Available	TextBook	0000008407
Books	Cavendish University Siyani Library Open Access	658.85 BIE (Browse shelf(Opens below))	Available	TextBook	0000008408
Books	Cavendish University Siyani Library Open Access	658.85 BIE (Browse shelf(Opens below))	Available	TextBook	0000008409
Books	Cavendish University Siyani Library Open Access	658.85 BIE (Browse shelf(Opens below))	Available	TextBook	0000008410

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