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Strategic Marketing Decisions in Global Markets / Isobel Doole, Robin Lowe.

By: Contributor(s): Material type: TextTextPublication details: Australia ; [London] : Thomson Learning, 2005.Description: xxi, 343 p. : col. ill. ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 184480142X (pbk.) :
Subject(s): DDC classification:
  • 658.802 DOO 22
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Formerly CIP. Uk

Includes bibliographical references and index.

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