Services Marketing : integrating customer focus across the firm.

Contributor(s):

Wilson, Alan M

Material type: Text

TextPublication details: London : McGraw-Hill Higher Education, c2012.Edition: 2nd European ed. / Alan Wilson ... [et al.]Description: xxv, 559 p. : ill. (chiefly col.) ; 27 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780077131715 (pbk.) :
0077131711 (pbk.) :

Subject(s):

DDC classification:

658.8 SER 23

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Cavendish University Siyani Library Open Access	658.8 SER (Browse shelf(Opens below))	Available	CUU0000005808
Books	Cavendish University Siyani Library Open Access	658.8 SER (Browse shelf(Opens below))	Available	CUU0000005809

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