Principles of Services Marketing / Adrian Palmer.
Material type:
TextPublisher: Maidenhead : McGraw-Hill Education/Higher education, [2014]Edition: 7th editionDescription: xviii, 495 pages : illustrations ; 27 cmContent type: - text
- unmediated
- volume
- 9780077152345 (pbk.) :
- 0077152344 (pbk.) :
- 658.8 23
| Item type | Current library | Call number | Status | Barcode | |
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Cavendish University Siyani Library Open Access | 658.8 PAL (Browse shelf(Opens below)) | Available | 0000006724 | |
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School of Post Graduate Studies Open Access | 658.8 PAL (Browse shelf(Opens below)) | Available | 0000006628 | |
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School of Post Graduate Studies Open Access | 658.8 PAL (Browse shelf(Opens below)) | Available | CUU0000005733 | |
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School of Post Graduate Studies Open Access | 658.8 PAL (Browse shelf(Opens below)) | Available | CUU0000005734 |
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| 658.8 BOY Marketing management : | 658.8 DWY Business marketing : | 658.8 MOU Strategic Marketing Management : | 658.8 PAL Principles of Services Marketing / | 658.8 PAL Principles of Services Marketing / | 658.8 PAL Principles of Services Marketing / | 658.8 PER Basic marketing : |
Previous ed.: 2011.
Formerly CIP. Uk
Includes bibliographical references and index.
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