Business-to-business marketing / Ross Brennan, Louise Canning, Raymond McDowell.
Material type:
TextSeries: Advanced marketing seriesPublication details: Los Angeles, Calif. ; London : SAGE, 2007.Description: xix, 359 p. : ill. ; 25 cmISBN: - 9781412919692 (hbk.)
- 141291969X (hbk.)
- 9781412919708 (pbk.)
- 658.804 BRE 22
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Books
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Cavendish University Siyani Library Open Access | 658.804 BRE (Browse shelf(Opens below)) | Available | CUU0000004871 |
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| 658.802 WAL Marketing strategy : | 658.802 WAL Marketing strategy : | 658.802 WES Strategic marketing : creating competitive advantage / | 658.804 BRE Business-to-business marketing / | 658.8102 BON Competitive intelligence and the sales force : | 658.812 CRA The finishing touch : | 658.82 SHI Advertising, Promotion, and other Aspects of Integrated Marketing Communications / |
Includes bibliographical references and index.
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