Internet marketing :
Internet marketing : Readings and online resources / Paul Richardson. - New York : McGraw-Hill/Irwin, c2001. - xii, 350 p. : ill. ; 24 cm. - The McGraw-Hill/Irwin series in marketing .
Includes bibliographical references (p. 347-350) and indexes.
0072427930 (pbk. : acidfree paper)
Internet marketing.
658.84 RIC